LaunchBox Blog

Lookery - LaunchBox Digital's first investment - is doing great. It served over a billion ads in March, and crossed the one billion mark for April mid-way through the month.

http://www.techaddress.com/2008/04/15/lookery-reports-a-billion-ads-served-matches-march-figures-in-half-the-time/
http://blog.lookery.com/2008/04/15/1-billion-ads-served-in-half-the-time/

Keep an eye on this company.

Labels: ad serving, angel investment, LaunchBox Digital, Lookery

Thank you to everyone who applied to LaunchBox08. We were very pleased with the quantity and the quality of the applications that we received. Due to the overwhelming response, it took us a little bit longer than expected to complete our initial review of applications. We have recently completed our review of all applications and are now finishing up interviews with a subset of applicants.

While we wish that we could provide individual feedback to each applicant the time required to do so would make it impractical. However, we thought that it might be helpful to provide you with some insights into our review process. In general, the applications that stood out had many of the following characteristics:

-Clearly identified a problem with a large market opportunity
-Clearly described the solution to the problem
-Demonstrated an understanding of the market the company was entering and the competitive landscape (participants, differentiation, strengths, weaknesses)
-Demonstrated a capability or understanding of the requirements to solve the problem either through prior experience or prototypes/demos
-Demonstrated an entrepreneurial spirit through either prior work experience or the progress made to date on the business
-Bios/resumes of the team indicated they possessed the capabilities to build the business

We wish all applicants the best of luck with their endeavors.

Labels: Advice, Feedback, LaunchBox08